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Tag: coachella

Sol de Janeiro Makes History as Coachella Valley Music and Arts Festival’s First Fragrance Partner and Exclusive Body Care Sponsor

Posted on April 15, 2025 by utsadeli

NEW YORK, April 15, 2025 /PRNewswire/ — Sol de Janeiro, the award-winning brand rooted in the warmth, spirit, and self-celebration of Brazilian beauty rituals, has been named the exclusive partner of the Body Care and Fragrance categories at Coachella 2025—marking the festival’s first-ever official fragrance partnership. As the brand celebrates its 10th anniversary, this milestone cements its status as a…

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